94% of buying groups rank their shortlist before ever talking to a seller (6sense, 2025) — and roughly 80% of deals go to the vendor ranked first. With 67% of buyers preferring a rep-free experience (Gartner, March 2026), the ranking happens while they research — your site, your content, what peers say — before your meetings. This diagnostic shows where you stand while there's still time to move.
10 questions. 5 minutes. See where you actually stand.
This diagnostic is also the demonstration. We’ve taken our expertise in how the B2B buyer journey has changed and how they research and choose providers, and turned it into the experience you’re about to have. As you answer, imagine your firm’s expertise doing the same job for your buyers.
You’re about to experience our expertise. Imagine your buyers experiencing yours.
How obvious is your firm to a buyer researching you right now — and what would make you their obvious choice?